Keep Fitness Legal

Defending the brand from junk science, yellow journalism, and invincible ignorance

Main menu

Skip to content

About

Monthly Archives: October 2016

Show Grid Show List

Post navigation

New Zealand Anti-Soda Logo Canned By Coca-Cola?

October 19, 2016 by Russell Berger

Coca-Cola is a common subject on this blog. We have previously documented Coke’s attempts to protect Big Sugar (BS) through their manipulation of the fitness industry by means of influencing health policy and public opinion, and by purchasing political favor. Recall that Coca-Cola is co-founder of the American College of Sports Medicine’s “Exercise is Medicine” program, which would silence trainers speaking to clients about sugar-consumption. More recently, Coke was caught paying nutritionists to Tweet against soda taxes. We have also covered the company’s efforts to leverage […]

Categories: Uncategorized

1

Hillary Clinton Campaign Officials Helped Coca-Cola Fight Soda Tax

October 12, 2016 by Russ Greene

Question: How close is the Hillary Clinton campaign to Coca-Cola? Answer: so close that a hack aimed at revealing Clinton campaign emails inadvertently discovered years’ worth of correspondence among Coca-Cola’s communications team. DC Leaks, the organization that released Colin Powell’s emails, published a database of emails from Clinton insider Capricia Marshall last Thursday. Other sources have examined these emails as they relate to the 2016 presidential campaign. This article will analyze the Marshall emails from a more important perspective – that […]

Categories: Uncategorized

5

ACSM-Coca-Cola Relationship Under Attack by New Research

October 10, 2016 by Russ Greene

A new study in the American Journal of Preventive Medicine exposes Big Soda’s use of the American College of Sports Medicine and other organizations allegedly dedicated to public health. Authors Daniel Aaron and Michael Siegel, of Boston University, compiled a list of 96 organizations funded by Coca-Cola and/or PepsiCo between the years 2011 and 2015. In addition, Aaron and Siegel reviewed the numerous times Big Soda has lobbied against public health measures. They conclude that ACSM, the Centers for Disease Control and Prevention […]

Categories: Uncategorized

9

Blog Makes Big Soda Stop Paying Dietitians to Oppose Soda Taxes

October 6, 2016 by Russ Greene

When a single Medium blog post makes an 11-figure business back down, the world has changed. After we tweeted the Coca-Cola Transparency archive at them, the public health organization Ninjas for Health released a blog post yesterday showing Coca-Cola paid dietitians who tweet against soda taxes. In it, NfH founder Kyle Pfister concluded, It looks like Coke is doing it again: Paying dietitians to perpetuate lies that promote soda and swing public opinion against policy solutions to the obesity epidemic it helped cause. These aren’t “health […]

Categories: Uncategorized

1

Judge Rules in CrossFit’s Favor, NSCA Attempts Damage Control

October 4, 2016 by Russ Greene

Federal Judge Rules NSCA Article Made False Claims About CrossFit CrossFit Inc. achieved a crucial victory in its lawsuit vs. the National Strength and Conditioning Association on September 21. Judge Janis Sammartino ruled that the NSCA published false injury claims about CrossFit in its Journal of Strength and Conditioning Research. The NSCA article’s falsity is not news – we’ve proclaimed it to the world for three years. What is new is that a federal judge recognized this falsity as a matter of legal fact. In addition, Judge Sammartino ruled against the NSCA’s First Amendment […]

Categories: Uncategorized

11

Post navigation

Follow Blog via Email

Enter your email address to follow this blog and receive notifications of new posts by email.

Join 578 other followers

Email Address:

	Anna Weltman on Exercise is Medicine and the T…
	Coca-Cola's pol… on How America’s Soda Indus…
	CrossFit Inc. Battle… on ESPN Failed Journalism 10…
	CrossFit is amassing… on Coke’s “Partnershi…
	Timothy Matta on Robyn Flipse: The Coke-Funded…